Your website has been designed and coded, the products loaded, a payment gateway linked and you're ready to start taking orders. If you build it, they will come... right? Unfortunately, it's not always that easy
My thoughts on web development and sometimes other things. You could also check out the Kelp Current for some of my other writings.
It happens all the time. You get a CSV file full of products with new pricing and you're tasked with updating the products on the website with this new data. I think we can all agree that updating product data can be a huge pain in the butt and a major
Having a good site structure that's easy to navigate and has a clear goal or purpose is imperative to keeping bounce rates low and visitors happy. A website's structure not only affects user experience
Behind every good eCommerce website is a good strategy. Who is this site being made for? How does that person prefer to shop online? Do they prefer to have a phone number to call or a form to fill out?
Typically, when you start a traditional website re-design, the designer will create a wireframe of every key page on the website during what we call the wireframe phase. Once the overall design is approved
Website performance and website growth are two seperate things that are closely knit, which have a big influence over each other. A slow website will greatly impact user experience, your page rank and can also have a negative impact on your overall brand
If you're familiar with Wistia, you've seen their cool modal window video embeds where the video plays in an overlay on top of the web page (also known as a lightbox popover). Modal windows are great for adding extra content on a page that would normally take up a large amount of space.
A majority of people these days look online to research a product or service before they buy it. If you don't have a presence online, they won't find you. Not having a website is like not being listed in the phonebook back in the 90's. However, just having a website won't cut it.
Imagine this -- You’re in the final stretch of launching your client’s website (this could be any type of design project really, but we’ll use a website in our example). You’ve finalized the design, coded everything, and squashed all the bugs only to hear back from the client, “It looks great
Ever since the early 2000's, the early days of search engines, Google (among others) gave pagerank to a website based on the amount of links from other sites that were linking to it. This simple premise